Brand Strategy & Visual Identity (Mini)
From $700
|
3 weeks
The Hexcellent Choice Package is the go-to choice for established businesses looking for a refresh to their brand strategy, visual identity and ultimately refreshing their marketing strategy. However, it is not limited to established brands and is also a great choice for newly established brands that desire direction in their visual identity.This package offers a miniature strategy guide that harmonizes excellently with a refreshing visual identity while solving any pain points within your brand or industry. Which ultimately leads to long-lasting brand loyalty within your customer base.This package includes the following deliverables:
Mini brand strategy: mission, vision, core values, competitor analysis, target audience analysis, tone of voice, personality and messaging examples, and 2 creative direction mood boards.
Logo design with two variations. Up to 2 revisions. Delivered in PNG, JPG, & EPS format
Custom color palette tailored to your business needs
Typography for a legible and cohesive design
Graphic Elements: Custom vector icons or artwork to be used for various marketing items such as website icons or social media highlight icons
Suggested stock photography that best conveys the company’s identity and visual aesthetic.
Custom Pattern design
Up to 2 relevant mockups as needed.
Brand Guidelines Booklet: The comprehensive Brand Guidelines booklet includes information on how to use and when to use all the above deliverables
