Vladislava Povelitsa

Landing Page Design That Turns Visitors Into CustomersMake a strong first impression — and give visitors a clear reason to take action.I’m a Senior UI/UX and Product Designer with 7+ years of experience creating conversion-focused digital experiences. I design landing pages that combine compelling visual storytelling, clear messaging, and thoughtful UX to help startups and growing businesses communicate their value and turn interest into action.Whether your goal is to generate leads, launch a product, increase sign-ups, or drive sales, I’ll create a landing page that guides visitors naturally from the first headline to the final call to action. Every section is designed with purpose, balancing premium aesthetics with usability, brand consistency, and your business goals.Have a product or business ready to stand out? Send me a message, and let’s create a landing page that makes your next launch count.

Conversion-Focused Website Design & Webflow DevelopmentA great website should do more than look impressive — it should communicate your value, build trust, and turn visitors into customers.I’m a Senior UI/UX and Product Designer with 7+ years of experience creating websites and digital products for startups, SaaS companies, and growing businesses. I design premium, conversion-focused websites that combine clear messaging, thoughtful user journeys, and distinctive visual design to help brands stand out and achieve their business goals.Whether you’re launching a new product, redesigning an existing website, or building a stronger online presence, I’ll help you create an experience that feels polished, works intuitively, and guides visitors toward the actions that matter most.What You’ll ReceiveConversion-focused UX/UI — clear page structure, compelling hero sections, strong value propositions, and strategically placed calls to actionCustom visual design — premium layouts, typography, imagery, and interactions tailored to your brandResponsive website design — carefully adapted layouts for desktop, tablet, and mobileInteractive Figma prototype — a clickable preview of the website’s key interactions and user journeyDesign system & UI kit — reusable components, styles, and patterns for consistency and future growthDeveloper-ready Figma — organized files, Auto Layout, components, variants, and clear specificationsMy Process1. Discovery & StrategyWe’ll start by understanding your business, target audience, competitors, and conversion goals. I’ll review your content and define the key messages and actions your website needs to communicate.2. UX Structure & WireframesI’ll plan the page architecture, content hierarchy, and user journeys, then create wireframes to align on structure and functionality before moving into visual design.3. Visual Direction & UI DesignI’ll explore the visual direction through typography, colors, layouts, and key page concepts. Once approved, I’ll design the complete responsive website with a consistent, premium look and feel.4. Prototype & Design HandoffI’ll prepare an interactive Figma prototype and organize the final files with reusable components and clear specifications, making the transition into development smooth and efficient.Optional Webflow DevelopmentIf you need more than design, I can also help bring your website to life in Webflow, including CMS setup, responsive development, animations, forms, and integrations. The development scope and quote can be tailored to your project’s requirements.Additional SupportI can also help with SEO fundamentals, performance-conscious design, A/B testing variations for key sections and CTAs, and ongoing design improvements as your business grows.Ready to Build a Website That Works for Your Business?Tell me about your product, your audience, and what you want your website to achieve. I’ll help you define the right approach, create a clear design direction, and build an experience that makes your brand memorable.Send me a message to discuss your project, timeline, and scope. Let’s create a website that looks exceptional and gives visitors a reason to take action.

Logo & Brand Identity Design for Startups and Growing BrandsBuild a brand that looks professional, feels distinctive, and makes a memorable first impression.I’m a Senior UI/UX and Brand Designer with 7+ years of experience creating visual identities and digital products for startups and growing businesses. I help turn early-stage ideas into cohesive, recognizable brands that communicate the right message and create a strong foundation for future growth.Whether you’re launching a new business, refreshing your visual identity, or building a personal brand, I’ll create a tailored logo and brand kit that reflects your personality, connects with your audience, and works consistently across digital and print touchpoints.What You’ll ReceiveOriginal logo design — a distinctive main logo created specifically for your brandCurated color palette — up to 5 signature colors selected to express your brand’s characterTypography recommendations — carefully paired fonts for headlines, body text, and everyday communicationMini brand guide — a PDF with essential logo usage, color, typography, and consistency guidelinesFinal logo assets — exported files in AI, PNG, JPG, and PDF formats for practical use across platformsThe logo is crafted in Adobe Illustrator, while the brand guidelines are organized in Figma for a clear and easy-to-use handoff.My Process1. Discovery & Brand DirectionWe’ll start with a 30-minute call to discuss your business, target audience, goals, competitors, and visual preferences. This helps me understand what makes your brand different and define the right creative direction.2. Logo Concepts & Visual ExplorationWithin approximately 5 business days, I’ll present initial logo concepts together with proposed typography and color directions. You’ll be able to review the options and choose the direction that best represents your brand.3. Refinement & Brand KitBased on your feedback, I’ll refine the selected concept and develop the supporting visual elements into a cohesive identity. We’ll make sure the final result feels balanced, recognizable, and practical across different applications.4. Final DeliveryYou’ll receive the approved logo files, color palette, typography recommendations, and a streamlined brand guide — everything you need to start using your new identity with confidence.Ready to Create a Brand That Stands Out?Tell me about your business, your vision, and the impression you want to make. I’ll help you turn those ideas into a distinctive visual identity that feels right for your audience and supports your next stage of growth.Send me a message to discuss your branding project, timeline, and package. Let’s create something your business can grow with.

Mobile App UI/UX Design for iOS & AndroidTurn your app idea into a polished, intuitive mobile experience that feels effortless from the very first tap.I’m Vladyslava, a Senior UI/UX and Product Designer with 7+ years of experience creating mobile products for startups and growing businesses. I design iOS and Android apps that combine clear UX, strong visual direction, and scalable systems — so the final product is not only beautiful, but practical, consistent, and ready for development.Every app is designed around real user behavior and business goals. From onboarding and navigation to core features and key interactions, I focus on making each step simple, engaging, and easy to understand.What You’ll ReceiveUser journeys & information architecture — clear flows showing how users move through the app and interact with core featuresLow-fidelity wireframes — structured layouts to validate logic and functionality before visual design beginsHigh-fidelity UI screens — polished, pixel-perfect mobile interfaces for iOS and AndroidInteractive Figma prototype — clickable flows for testing, pitching, and stakeholder reviewDesign system & UI kit — reusable components, typography, colors, spacing, and interface patternsDeveloper-ready Figma files — organized screens, components, states, and specifications for smooth handoffMy Process1. Discovery & Product DirectionWe start by defining your app’s goals, audience, core functionality, and key user problems. This creates a clear foundation before moving into UX.2. User Flows & WireframesI map the main user journeys and create low-fidelity wireframes for the core screens. This allows us to align on structure and functionality early and avoid unnecessary revisions later.3. Visual Design & PrototypingOnce the UX is approved, I develop the visual direction and design the complete high-fidelity interface. Key flows are then connected into an interactive prototype for testing and presentation.4. Design System & HandoffI organize the final product into a scalable UI kit with reusable components and clear design rules, then prepare everything for a smooth transition into development.Throughout the project, you’ll receive regular updates and have the opportunity to review every major stage.Ready to Build Your Mobile App?Whether you’re launching a new product, redesigning an existing app, or preparing an MVP for development, I can help you create a mobile experience that feels clear, premium, and ready to scale.Send me a message with a short overview of your app, and I’ll help you define the scope, timeline, and next steps.

UI/UX Design for Web & Mobile ProductsGreat interfaces don’t just look good — they make complex products feel simple, intuitive, and effortless to use.I’m a Senior UI/UX and Product Designer with 7+ years of experience designing digital products for startups and growing businesses. I help turn ideas and existing products into polished, scalable experiences that solve real user problems and support business goals.Whether you’re launching a new SaaS platform, improving a web dashboard, or building a mobile app, I focus on the details that matter: clear user journeys, thoughtful interactions, strong visual hierarchy, and a consistent design system. The result is a product that feels premium, works intuitively, and is ready to move into development.What You’ll ReceiveDiscovery & UX foundations: Product review, user flows, information architecture, and low-fidelity wireframes.High-fidelity UI design: Pixel-perfect screens with purposeful typography, color, spacing, and interaction states.Scalable design system: Reusable components, variants, design tokens, and documented patterns.Interactive prototypes: Clickable Figma flows to demonstrate key interactions and validate the experience.Developer-ready Figma: Organized files, Auto Layout, component structure, specifications, and exportable assets.Responsive design: Layouts adapted for the essential desktop, tablet, and mobile breakpoints.Who This Is ForI work with founders, startups, and product teams who need to launch a new digital product, redesign an existing experience, or bring consistency to a growing platform. From early-stage concepts to complex SaaS products, I help create interfaces that are easier to use, easier to maintain, and built to scale.Let’s Build Something BetterHave a product idea, an existing app, or a dashboard that needs a fresh perspective? Send me a short overview of your goals, current challenges, and desired scope. I’ll help you define the right design approach and turn it into a clear, actionable plan.Message me today — let’s create a digital experience your users will enjoy and your team can confidently build.

App Store & Google Play Screenshots That Drive More InstallsTurn your app listing into a clear, high-converting product story that makes users want to download.I’m a Senior UI/UX and Product Designer with 7+ years of experience creating digital products, mobile interfaces, and conversion-focused visual assets. I design App Store and Google Play screenshots that do more than simply show the interface — they communicate your app’s value, highlight the strongest features, and help users understand why your product is worth downloading.Every screenshot is designed around visual hierarchy, user psychology, platform requirements, and brand consistency. I carefully structure the sequence so each slide works as part of one clear story — from the first impression to the final call to action.What You’ll ReceiveCustom App Store and Google Play screenshot designStrong visual storytelling focused on your app’s key benefitsFeature prioritization and clear content hierarchyDevice mockups and polished product presentationDesigns adapted to platform guidelines and required screen sizesConsistent visual direction aligned with your brandEditable Figma source filesAssets ready for upload and launchI can also prepare multiple visual variations for A/B testing, product launches, redesigns, and promotional campaigns, helping you test what messaging and presentation resonate best with your audience.Ready to Improve Your App Store Presence?Send me your app, current screenshots, and the key features you want to highlight. I’ll help you turn them into a polished, conversion-focused visual story that stands out in the store and gives users a stronger reason to tap “Get.”Message me today to discuss your app, scope, and timeline.

Web App & SaaS Product Design - From Idea to Launch-Ready UITransform your product idea into a clear, intuitive, and scalable digital experience built for real users and real business goals.I’m a Senior UI/UX and Product Designer with 7+ years of experience creating digital products for startups and growing businesses. I help founders and teams turn complex ideas into thoughtfully structured web apps, SaaS platforms, and mobile experiences that are easy to use, visually refined, and ready for development.Great product design is about more than attractive screens. It’s about understanding what users need, defining the right functionality, and creating a seamless experience that supports your business objectives. My end-to-end approach combines research, UX strategy, wireframing, and high-fidelity UI design to help you avoid costly design mistakes and move toward launch with confidence.What You’ll ReceiveUX research overview, competitor insights, and user flowsInformation architecture and key flow diagramsProduct roadmap and recommendations for development planningLow-fidelity wireframes for core screens and user journeysHigh-fidelity, pixel-perfect UI designs for all agreed screens and statesInteractive Figma prototype demonstrating key interactionsResponsive layouts for essential devices and screen sizesScalable design system with reusable components, typography, colors, and spacingOrganized Figma files, design specifications, and developer-ready handoffMy Design Process1. Discovery & ResearchWe’ll begin by understanding your product vision, target audience, business goals, and competitors. This helps identify the most important user needs and define a clear direction before design begins.2. Product Architecture & User FlowsI’ll map the main user journeys, structure the application, and define how key features connect. This creates a solid UX foundation and helps the team align on functionality early.3. Wireframes & UX ValidationI’ll create low-fidelity wireframes for the core screens and critical flows. We’ll review the layout, content hierarchy, and functionality before investing time in detailed visual design.4. Visual DirectionI’ll explore the product’s visual language through moodboards, typography, color palettes, and key screen concepts. Together, we’ll select a direction that reflects your brand and supports usability.5. UI Design & Interactive PrototypeOnce the UX and visual direction are approved, I’ll design the complete interface, including key states and responsive layouts. An interactive Figma prototype will help demonstrate the experience for testing, stakeholder reviews, or investor presentations.6. Design System & Developer HandoffI’ll organize the final Figma file with reusable components, consistent styles, and clear specifications. The result is a scalable UI kit and a structured handoff that makes implementation easier and helps maintain consistency as your product grows.Throughout the project, you’ll receive regular progress updates and have the opportunity to review each major stage, so we stay aligned and make decisions together.Let’s Build a Product That’s Ready to Grow✨Whether you’re starting with an early-stage idea, improving an existing SaaS platform, or preparing a product for launch, I can help you create an experience that balances user needs, business goals, and technical feasibility.Send me a message with a short overview of your project, and I’ll help you define the scope, timeline, and next steps. Let’s turn your vision into a product people enjoy using.

Pitch Deck Design That Makes Your Story Impossible to IgnoreTurn your ideas into a presentation that earns attention, builds confidence, and moves people to action.Whether you’re pitching investors, presenting to strategic partners, or introducing a new product, your deck needs to do more than look polished. It needs to communicate your value clearly, tell a compelling story, and make the right impression from the very first slide.I’m Vladyslava, a Senior UI/UX and Presentation Designer with 7+ years of experience. I create custom pitch decks and business presentations that combine strategic storytelling, thoughtful information hierarchy, and premium visual design. No generic templates or unnecessary decoration — every slide is designed to support your message and help your audience understand why it matters.What You’ll GetCustom presentation design tailored to your brand and audienceClear narrative structure and strategic content flowPremium layouts, typography, and visual storytellingCustom infographics, charts, and data visualizationsConsistent design across every slideEditable, presentation-ready files in the agreed formatMy Process1. Discovery & StrategyWe’ll start with a focused call to understand your business, audience, goals, and the key message your presentation needs to deliver.2. Story & Slide StructureI’ll organize the content into a clear narrative, define the information hierarchy, and create slide wireframes where needed to make sure the story works before moving into visual design.3. Visual DirectionYou’ll receive 1–2 design concepts for key slides, exploring typography, layouts, colors, and visual style. We’ll choose the strongest direction and refine it together.4. Full Presentation DesignI’ll develop the complete deck with consistent layouts, custom visuals, and carefully designed charts and infographics. You’ll receive regular progress updates so you always know what’s happening.5. Final DeliveryYou’ll receive a polished, fully branded presentation in the agreed editable format, such as Figma, PowerPoint, Keynote, or Illustrator, ready to present and easy to update.Ready to Make Your Next Presentation Count?Tell me what you’re working on, who your audience is, and what you want your deck to achieve. I’ll help you turn your content into a clear, memorable presentation that represents your business at its best.Message me today to discuss your project, timeline, and a tailored quote.