About this Service
Description:
This design project showcases the global product launch of "Scant Haven", a luxurious and mood-defining perfume brand crafted for modern elegance. The campaign was created to introduce the product to a global market with a visually compelling, emotionally resonant, and brand-consistent digital presence.
The design incorporates powerful launch visuals including posters, promotional banners, a countdown page, and a social media teaser pack. Every element was crafted to build anticipation, create curiosity, and leave a strong first impression for the world to experience.
Inspiration Behind the Idea:
The idea stemmed from the need to position Scant Haven not just as another fragrance, but as a lifestyle and emotional statement. The design reflects a blend of mystery, attraction, and confidence — values often associated with perfumes. Global brands like Dior and Tom Ford influenced the high-end visual style, while local culture inspired the authenticity and storytelling.
Tools Used:
Canva: For quick layout design and poster creation
Adobe Illustrator: For logo design and packaging mockups
Photoshop: For professional-grade image manipulation and visual blending
Figma: For prototyping launch screen mockups and layout for mobile/web ads
CapCut: For animated teaser videos
Unsplash/Pexels: For royalty-free, high-quality images used in the promotional visuals
Client Value & Solutions Provided:
This launch design acts as a complete branding starter pack for any business or entrepreneur launching a new product. It offers:
Strong first impressions: High-quality visuals that make the product memorable.
Trust and credibility: Professional branding signals reliability to potential customers.
Marketing-ready content: Ready-to-use launch graphics across multiple platforms.
Sales funnel kickstart: The visuals attract interest, which can drive traffic and conversions.
