About this Service
A complete visual identity for a business that needs a distinctive presence across multiple touchpoints.
This service includes broader creative exploration, a flexible logo system, and practical guidance for applying the identity consistently.
What’s included:
Discovery and focused business, audience, and competitor research
Two original creative directions
Development of one selected direction
Two rounds of revisions on the selected direction
Primary logo, secondary lockups, and a simplified submark
Color palette and typography hierarchy
One supporting graphic element or pattern, where appropriate
Three application mockups
Two simple branded applications agreed before booking, such as a business card and static email signature
Brand guidelines covering the identity and its correct application
Final logo files in AI, EPS, SVG, PDF, PNG, and JPG
Editable files for the agreed branded applications
Not included:
Naming, copywriting, comprehensive brand strategy, website design or development, animation, complex mascot illustration, multi-product packaging, full vehicle wraps, or identities for multiple brands.
The final price and schedule depend on the agreed applications and complexity. Client feedback delays may extend delivery.
Send me your project requirements and target date. I’ll recommend a defined scope and provide a tailored proposal.
