Strategic Brand Identity Design

About this Service

Transforming Vision into Competitive Advantage

We transform visionary ideas into memorable, high-impact brand identities.

Our structured and strategic methodology is tailored specifically for ambitious brands that aim to stand out in their market by creating a clear and sustainable competitive advantage through a coherent and distinctive visual identity.

Through an in-depth Discovery Session (Brand Sprint), advanced design assets, and customised digital tools, we ensure effective brand positioning and storytelling that resonate with your audience across every channel and context.

Our Process

1️⃣ Discovery & Strategy

Brand Sprint (2-Hour Interactive Workshop)

An intensive and collaborative strategic session designed to align your team around a shared brand vision and establish a solid foundation for the entire creative and communication process.

Objectives:

  • Define core values, vision, and brand personality

  • Analyse market positioning and competitor landscape

  • Identify key messaging and tone of voice

  • Clarify differentiation strategy

Stylescapes (Creative Direction Exploration)

Strategic visual proposals that tangibly represent your brand’s tone, graphic style, and overall mood.

  • Exploration of 2 distinct creative concepts

  • Up to 3 revision rounds

  • Early alignment before identity development

  • Clear collaborative dialogue before final direction approval

This phase ensures strategic clarity and creative confidence before moving forward.

2️⃣ Identity Design

Once the creative direction is approved, we move into the core identity development phase — translating strategy into a powerful visual system.

Logo Design

  • Creation of 3 initial logo concepts

  • Selection and refinement of the strongest concept

  • Up to 3 rounds of revisions

  • Full development of:

    • Logotype

    • Colour palette

    • Typography system

Contextual Mockups

To evaluate impact and real-world application:

  • 2 contextual brand mockups(e.g., stationery, packaging, signage, digital assets)

This ensures visual consistency and strategic coherence across media.

3️⃣ Final Deliverables – Complete Brand Asset System

At the end of the process, you will receive one finalised logo — carefully selected and refined through a structured, collaborative workflow.

Included Assets:

  • Final logo files (PNG, JPG, SVG, EPS – raster & vector formats)

  • Short animated logo reveal (for website or video use)

  • Presentation template (8–12 fully customizable slides)

  • Corporate stationery set:

    • Business card

    • Letterhead

    • Envelope

  • Social Media Kit:

    • Profile & cover assets

    • 5 customizable post/story templates

  • Professional brand mockups for real-world showcase

What You Gain

  • Strategic clarity

  • Distinct market positioning

  • Visual consistency across all touchpoints

  • A scalable brand identity system

  • Long-term competitive advantage

From $1,000
This service contains 3 payment milestones
1
Kickoff Payment
Due at checkout
$200
2
Identity Design
$200
3
Final Delivery
$600
Concepts and revisions: 2 concepts, 3 revisions
Project Duration: 3 weeks