Strategic Brand Identity Design
From $1,000
|
3 weeks
Transforming Vision into Competitive AdvantageWe transform visionary ideas into memorable, high-impact brand identities.Our structured and strategic methodology is tailored specifically for ambitious brands that aim to stand out in their market by creating a clear and sustainable competitive advantage through a coherent and distinctive visual identity.Through an in-depth Discovery Session (Brand Sprint), advanced design assets, and customised digital tools, we ensure effective brand positioning and storytelling that resonate with your audience across every channel and context.Our Process1️⃣ Discovery & StrategyBrand Sprint (2-Hour Interactive Workshop)An intensive and collaborative strategic session designed to align your team around a shared brand vision and establish a solid foundation for the entire creative and communication process.Objectives:Define core values, vision, and brand personalityAnalyse market positioning and competitor landscapeIdentify key messaging and tone of voiceClarify differentiation strategyStylescapes (Creative Direction Exploration)Strategic visual proposals that tangibly represent your brand’s tone, graphic style, and overall mood.Exploration of 2 distinct creative conceptsUp to 3 revision roundsEarly alignment before identity developmentClear collaborative dialogue before final direction approvalThis phase ensures strategic clarity and creative confidence before moving forward.2️⃣ Identity DesignOnce the creative direction is approved, we move into the core identity development phase — translating strategy into a powerful visual system.Logo DesignCreation of 3 initial logo conceptsSelection and refinement of the strongest conceptUp to 3 rounds of revisionsFull development of:LogotypeColour paletteTypography systemContextual MockupsTo evaluate impact and real-world application:2 contextual brand mockups(e.g., stationery, packaging, signage, digital assets)This ensures visual consistency and strategic coherence across media.3️⃣ Final Deliverables – Complete Brand Asset SystemAt the end of the process, you will receive one finalised logo — carefully selected and refined through a structured, collaborative workflow.Included Assets:Final logo files (PNG, JPG, SVG, EPS – raster & vector formats)Short animated logo reveal (for website or video use)Presentation template (8–12 fully customizable slides)Corporate stationery set:Business cardLetterheadEnvelopeSocial Media Kit:Profile & cover assets5 customizable post/story templatesProfessional brand mockups for real-world showcaseWhat You GainStrategic clarityDistinct market positioningVisual consistency across all touchpointsA scalable brand identity systemLong-term competitive advantage
