Strategic Brand Illustration

About this Service

I design illustration systems that make complex ideas easy to understand and visually consistent across your whole brand. The focus is not just on “nice drawings”, but on building a graphic language that explains abstract concepts, guides users and supports your positioning.

Use cases:

  • Turn services, methods and abstract ideas into clear visual stories for landing pages, SaaS dashboards or product education.

  • Create consistent illustration sets for UI, signage and infographics so users can scan, understand and act faster.

  • Build hero visuals and editorial-style illustrations that attract attention in campaigns, pitch decks and social media while staying on‑brand.

  • Add personality to presentations, PDFs, onboarding flows and help centers without sacrificing clarity.

Each project includes:

  • A short strategy session to define goals, audience and key messages.

  • A small visual system (color, line style, shapes) so new illustrations can be added later without breaking the brand.

  • Production‑ready assets (SVG/PNG, web and print sizes) plus basic usage guidelines.

This service is ideal for brands that already have a logo and visual identity, and need a scalable illustration system that improves comprehension, UX and recognition rather than just decorating the interface.

Example package:

  • 1 main key visual illustration (hero) in your brand style

  • 2–3 supporting spot illustrations for sections, posts or stories

  • High‑resolution PNG/SVG files ready for web and print

  • Source file (Affinity) if needed

  • Clear usage guidelines so you know how to apply the artwork

From $450
Concepts and revisions: 1 concept, 2 revisions
Project Duration: 1 week