Brand Identity Essentials

About this Service

I’ll help you build the core identity your brand needs to stand out. Together, we’ll shape a logo, color palette, and typography system that not only look great, but also capture your brand’s personality and make it instantly recognizable.

What’s Included:

  • Discovery - defining your brand mission, vision, performing competitive analysis, identifying opportunities and differentiators.

  • Moodboarding - exploration of styles, references and directions to guide the design phase.

  • Visual identity assets: - Logo suite (primary logo, secondary logo, submark), - Color palette + usage rules, - Typography system.

How We Work Together:

1) Discovery call (20-30 minutes) – We get to know your challenges, goals, and vision.

2) Moodboarding session – We gather inspiration, create visual moodboards, and align on the creative direction before designing first concepts.

3) Concept development & feedback – We present brand concepts and refine together until it feels just right.

4) Final brand assets presentation – Once the concept is approved, we’ll refine and compile your brand's essentials into a presentation.

5) Post-launch support – Post-launch, I am open for additional consulting, updates, or further brand development needs.

Your brand deserves more than just a logo - let’s craft the foundation that makes it unforgettable!

$1,500
Quick Hire
Concepts and revisions: 2 concepts, 2 revisions
Project Duration: 4 weeks
Liz Nikol
Odessa, Ukraine Responds in about 2 hours 2 Services available