Logo And Visual Identity
$3,500
|
6 weeks
Brand Discovery Moodboards: Two brand identity creative directions, each including moodboards with inspiration images, visual style, color palettes, brand personality, core values and key messaging.Logo Design: 5 unique logo concepts, with a flexible number of revisions on the chosen one within a 3-day periodLogo Mockups: Initial logo concepts presented on high-quality, realistic mockupsReal-World Presentation: Contextual mockups to help you visualize the brand in real-life settingsCollaterals: 5 brand collateral designs of your choice: business card/s, letterhead, envelope, employee id card, social media cover/s, t-shirt and moreBrand Guide: A brand book with the essentials: typography, color palette, logo usage guidelines, and collateral designsFinal Deliverables: Final designs delivered in editable and print-ready formats as applicable: AI, EPS, PDF, SVG, PNG, JPGPROCESS1. Discovery & Brand InsightBefore diving into design, I start by understanding the brand's purpose, values, audience, and goals. You’re welcome to share a design brief, reference images, or even just a rough idea. If needed, I’ll provide a tailored questionnaire to guide us through defining your brand identity. The moodboards are created within two business days based on the design brief.2. Logo Concept DevelopmentOnce I have a clear understanding of the project scope, I begin creating the initial logo concepts. This phase typically takes up to 10 working days.3. Feedback and ReviewAfter you select your preferred concept, you're welcome to share the feedback. Things like likes, dislikes, or other suggestions are helpful in refining your chosen logo. Each revision round typically takes 1 business day. You have up to 5 working days to request as many refinements as needed on the selected concept.4. Brand Collateral DevelopmentAfter the final logo is approved, I begin developing the selected collateral designs during the following week. Once finalized, they will be included in the Brand Guide.5. Final DeliveryFinal files will be delivered within 2 business days.TERMS AND CONDITIONSThe 5-day revisions time frame is available for one selected logo concept. Requests for additional new concepts may incur extra costs. Ownership of unused logo concepts remains with the designer.You’ll have two rounds of revisions included for the collateral designs. Additional changes may be quoted separately.By commissioning this service, the client grants the designer permission to showcase the project in part or in full — including the final logo, unused concepts, mockups, and brand guide elements — across their portfolio, social media, and promotional channels, unless otherwise agreed in writing.The client agrees that if the project is terminated for any reason other than the designer’s failure to meet the agreed-upon terms, no refunds will be issued, no files will be transferred and ownership rights to the work will remain with the designer.Estimated duration: Approximately 6 weeks total, assuming timely feedback and approvals throughout the process.
