I’m a business-first Creative Director shaping brands and digital products with clarity and purpose. I combine strategy, Brand DNA, UX, UI and art direction to build systems that scale, not just nice visuals.

I lead projects end-to-end: uncovering real needs, defining the narrative and creating modular design ecosystems that improve speed, consistency and conversion.

Awwwards-winning and multidisciplinary, I move smoothly between branding, product thinking and interface design. I solve problems fast, cut complexity and build strong client relationships that push work forward.

If you need strategy and craft in one place – that’s what I do.

Poznań, Poland

Member since Sep 2016

  • English

UX Design / Research

UI / Visual Design

Brand / Graphic Design

Art Director at Widelab 2022–Present

Lead Designer at MUG 2017–2022

Freelance or contract opportunities

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Available for new projects

Get in touch Grzegorz Leśniewicz