Johan Ferdian JR

Why Editorial Design is Crucial for Your Business? First Impression: Your publication—whether a magazine, book, or visual report—is often the first glimpse readers get of your story or brand. A striking editorial design hooks them from page one. Reader Engagement: Thoughtfully crafted layouts and typography keep audiences immersed, turning casual readers into loyal followers. Branding & Narrative: A cohesive editorial design weaves your identity or message into every spread, reinforcing your vision with clarity and style. Targeted Storytelling: Custom designs cater to your purpose—entertainment, information, or reporting—delivering content that resonates with your specific audience. Visual Impact: A polished design optimized for both print and digital elevates your publication’s credibility, making it stand out in a crowded market. What You Get? Customized Editorial Design: Unique, visually stunning layouts tailored to your publication’s goals—whether it’s a magazine, book, or visual report. Reader-Centric Approach: I’ll prioritize flow and readability, crafting designs that guide the eye and enhance the narrative experience. Dual-Format Versatility: Designs built to shine in print and digital—optimized for physical pages or screens, with seamless adaptability. Content-Driven Focus: Bold typography, imagery, and grids designed to amplify your story and captivate your readers from cover to cover. Deliverables: InDesign File (.indd) and PDFs (RGB & CMYK): Your full editorial design delivered in versatile formats, giving you: InDesign File (.indd): The complete, editable project file—tweak layouts, text, or images with ease in Adobe InDesign. Digital PDF (RGB): A lightweight, vibrant file optimized for screens and online sharing. Print-Ready PDF (CMYK): A high-resolution file with bleed and crop marks, ready for professional printing. Bonus: A style guide snippet (within the .indd or .pdf) covering fonts, colors, and layout tips for consistency. Process: Discovery Call (~30 minutes): We’ll start with a 30-minute call to dive into your publication’s purpose, audience, content, and design vision. Initial Design Concepts (~72 hours): After our chat, I’ll craft initial layouts for key pages (e.g., cover, spreads, TOC) and share a first draft for review within 72 hours. High-Fidelity Design (~1 week): With your feedback, I’ll refine and finalize the full design—cover to back—within a week, including up to three revision rounds. Regular Progress Updates: I’ll keep you in the loop with timely updates as your publication takes shape. Final Delivery: You’ll get a polished .indd file, plus RGB and CMYK .pdfs—ready for digital sharing or print production. Why Choose This Service? Expertise: Tap into pro-level editorial design skills honed for storytelling, clarity, and visual punch. Efficiency: Get a standout publication fast—saving you time and boosting its impact. Flexibility: With .indd and dual PDFs, you’re free to edit or publish your design anywhere, anytime. Note: This service focuses on editorial design deliverables only—content writing, illustration, or printing isn’t included. You’ll receive files prepped for your next steps.Let’s craft an editorial design that turns your magazine, book, or report into a visual masterpiece. Ready to bring your pages to life?

Why a Design System is Crucial for Your Business: First Impression: A cohesive design system ensures every touchpoint—web, mobile, or product—delivers a consistent, professional look that builds trust with users. Efficiency & Scalability: Standardized components and guidelines speed up design and development workflows, making it easier to scale your product without sacrificing quality. Branding Consistency: A design system locks in your brand’s visual language—colors, typography, and patterns—ensuring a unified identity across all platforms. Team Alignment: It bridges the gap between designers, developers, and stakeholders, providing a single source of truth for faster collaboration and fewer missteps. Future-Proofing: A well-built design system adapts to new features or products, saving time and resources as your business grows. What You Get: Customized Design System: A tailored set of reusable components, styles, and guidelines that reflect your brand and meet your product’s unique needs. User-Centric Foundations: I’ll craft intuitive, accessible patterns that prioritize usability and delight your end users. Cross-Platform Ready: Components designed to work seamlessly across web, mobile, and beyond—optimized for responsiveness and consistency. Documentation & Guidance: Clear, actionable docs detailing how to use and maintain the system, empowering your team to implement it effectively. Deliverables: Figma File (.fig): Your complete design system delivered in a Figma file, offering: Full Editability: Adjust styles, components, or layouts as your needs evolve. Collaborative Access: Share with your team for feedback or iteration in Figma’s collaborative space. Component Library: A robust, organized collection of reusable UI elements—buttons, forms, icons, and more—for ongoing use. Process: Discovery Call (~30 minutes): We’ll start with a 30-minute call to unpack your brand, products, team dynamics, and design system goals. Initial Concepts (~72 hours): Based on our discussion, I’ll develop core components and style foundations, delivering a first draft for review within 72 hours. High-Fidelity System (~1 week): After your input, I’ll refine and finalize the system—including components, tokens, and docs—within a week, with up to three revision rounds. Regular Progress Updates: I’ll keep you posted with consistent updates throughout the process. Final Figma Delivery: You’ll receive a meticulously organized Figma file with all components, styles, and documentation—ready for your team to adopt. Why Choose This Service? Expertise: Leverage professional design system know-how to create a foundation that’s both beautiful and functional. Efficiency: Streamline your workflow and cut design debt with a system built for speed and consistency. Flexibility: With the Figma file and docs, you can tweak or expand the system as your product evolves. Note: This service focuses on design system creation and deliverables—implementation support isn’t included. You’ll get a Figma file and documentation prepped for your team to run with.Let’s build a design system that unifies your brand, empowers your team, and scales effortlessly. Ready to level up your design game?

Why Mobile App Design is Crucial for Your Business: First Impression: Your app’s design is often the first touchpoint users have with your brand. A polished, intuitive mobile app UI grabs attention and sparks engagement from the start. Conversion Optimization: Thoughtfully crafted app designs boost conversions by streamlining user flows and focusing on key actions—like sign-ups, purchases, or feature adoption. Branding and Messaging: A standout mobile app design communicates your brand’s identity clearly, creating a cohesive and memorable experience that users connect with. Targeted User Focus: Custom app designs let you cater to specific audiences, test features, or refine UX based on user behavior—unlocking insights into what drives retention and growth. App Store Visibility: A visually striking, user-friendly design can elevate your app’s appeal in crowded app stores, helping it stand out and attract downloads. What You Get: Customized Design: A bold, unique mobile app UI tailored to your brand’s vibe and business goals—designed to captivate your audience. User-Centric Layout: I prioritize UX, crafting seamless navigation and intuitive flows that keep users engaged and moving toward your app’s key actions. Responsive & Adaptive Design: Pixel-perfect designs optimized for all screen sizes—iOS, Android, tablets, and beyond—ensuring a flawless experience on every device. Action-Driven Focus: Clear, compelling CTAs and micro-interactions built to turn users into active customers, subscribers, or fans. Deliverables: Figma File (.fig): Your full mobile app design delivered as a Figma file, giving you: Full Editability: Tweak colors, typography, layouts, or anything else with ease. Collaborative Feedback: Share with your team or clients for real-time input in Figma. Component Library: Reusable UI elements and design system components for future scalability. Design for up to 15 app screens, encompassing core functionality screens like the home screen, about screen, and custom screens tailored to your app's specific needs. (Error screens, such as a 404, are included.) Process: Discovery Call (~30 minutes): We’ll jump on a quick 30-minute call to dive into your app’s purpose, target users, and goals—setting the stage for a design that delivers. Initial Design Concepts (~72 hours): After our chat, I’ll craft initial screens and iterate based on your vision, sharing a first draft within 72 hours. High-Fidelity Design (~1 week): With your feedback, I’ll polish the designs into a high-fidelity prototype within a week, including up to three revision rounds. Regular Progress Updates: I’ll keep you in the loop with timely updates throughout the process. Final Figma Delivery: You’ll get a clean, organized Figma file with all screens, layers, and components—ready for devs to bring to life. Why Choose This Service? Expertise: Tap into pro-level mobile app design skills honed for usability, engagement, and conversion. Efficiency: Get a standout design fast—saving you time and boosting your app’s potential impact. Flexibility: With the Figma file, you’re free to refine or expand the design as your app evolves. Note: This service focuses purely on design deliverables—development isn’t included. You’ll receive a dev-ready Figma file for implementation.Let’s craft a mobile app design that’s as stunning as it is functional—turning your vision into an experience users will love. Ready to get started?

Why a Landing Page is Crucial for Your Business: First Impression: A landing page is often the first interaction a potential customer has with your business. It's your chance to make a compelling first impression that drives engagement. Conversion Optimization: Tailored landing pages can significantly increase conversion rates by focusing on a single call to action, guiding visitors toward becoming leads or customers. Branding and Messaging: A well-designed landing page ensures that your brand message is communicated clearly and effectively, helping to reinforce your brand identity. Targeted Marketing: Landing pages allow for specific, targeted marketing campaigns. They can be used to test different marketing messages, offers, or demographics, providing valuable insights into what resonates with your audience. SEO Benefits: A dedicated landing page can be optimized for search engines, improving your visibility for targeted keywords relevant to your business or campaign. What You Get: Customized Design: A unique, visually appealing landing page design crafted to match your brand's aesthetics and business goals. User-Centric Layout: I will design with user experience in mind, ensuring intuitive navigation and a clear path to conversion. Responsive Design: The design will be responsive, ensuring it looks great and functions well on any device, from desktops to smartphones. Call-to-Action (CTA) Focus: Strong, clear CTAs designed to convert visitors into leads or customers. Deliverables: Figma File (.fig): You will receive your complete landing page design in a Figma file, allowing you: Full Editability: Modify colors, fonts, layouts, or any part of the design easily. Collaborative Feedback: Share the file for team or client feedback within Figma's collaborative environment. Component Library: Access to all design components used, which can be reused or adapted for future projects, Up to 15 web page designs: including the homepage, about page, blog, single post, single page, error pages (404, 403, counted as one), shop page, single product page, and 7 other custom pages. Process: Discovery Call (~ 30 minutes): We'll kick off the project with a 30-minute call to understand your business, target audience, specific needs, and landing page goals. Initial Design Concepts (~ 72 hours): Based on our discovery call, I'll develop initial design concepts and iterate upon them, delivering a first draft for your review within 72 hours. High-Fidelity Design (~ 1 week): Following your feedback on the initial draft, I'll refine and finalize the high-fidelity design within one week, allowing for up to three rounds of revisions. Regular Progress Updates: Throughout the project, I'll provide consistent and timely updates to keep you informed. Final Figma Delivery: You'll receive a meticulously organized Figma file containing all designs, layers, and components, ready for seamless implementation. Why Choose This Service? Expertise: Benefit from professional design knowledge focused specifically on conversion and user engagement. Efficiency: Save time and potentially increase ROI with a design that's built to perform. Flexibility: With the Figma file, you have the flexibility to tweak the design post-delivery according to further needs or feedback. Note: Please note that this service is limited to design deliverables only; development is not provided. A Figma file, prepared for implementation, will be delivered.Let's turn your business vision into a stunning, high-converting landing page.

I offer a comprehensive packaging design service tailored to elevate your product's appeal, ensuring it stands out on shelves and resonates with your target audience. Here's why effective packaging design is indispensable for your business:The Importance of Packaging Design: First Impression Counts: Packaging is often the first physical interaction a customer has with your product. An eye-catching design can make a lasting first impression, influencing their decision to purchase. Brand Identity: Your packaging is a powerful tool for brand storytelling. It communicates your brand's values, aesthetics, and ethos, helping to build a cohesive brand image across all touchpoints. Market Differentiation: In a crowded marketplace, unique and memorable packaging sets your product apart from competitors, making it more likely for consumers to choose your product over others. Customer Experience: Good packaging design enhances the unboxing experience, which can lead to customer delight, increased satisfaction, and word-of-mouth marketing. It can transform a simple purchase into a memorable moment. Protection and Functionality: Beyond aesthetics, packaging must protect the product during transit, storage, and display. Innovative design can also add functionality, like ease of use or reusability, adding value to the customer. Sustainability: Today's consumers are increasingly environmentally conscious. Sustainable packaging design can attract eco-friendly buyers, enhance your brand's reputation, and comply with regulatory trends. Marketing Tool: Packaging serves as an offline advertisement. With smart design, it can convey promotional messages, instructions, or even entertain, turning your product into a mini-billboard. Legal Compliance: Proper packaging ensures all necessary legal information (like ingredients, usage instructions, or safety warnings) is presented clearly, avoiding potential legal issues. What You Get: Custom Design: A tailored packaging solution that reflects your brand identity and meets your product's specific needs. Concept Exploration: Multiple design concepts to choose from, ensuring we capture the perfect fit for your brand. Design Files: Receive your final packaging designs in high-resolution formats suitable for print, including all necessary layers and elements in a Dribbble project file. Deliverables: Print-Ready Files: You will receive a comprehensive set of production-ready files, including: Dielines (.ai, .pdf): Precise structural templates for your packaging. Artwork Files (.ai, .eps, .pdf): High-resolution vector and raster artwork, ensuring sharp print quality. Color Specifications (CMYK, Pantone): Accurate color codes for consistent printing. 3D Mockups (.png, .jpeg, .mov): Realistic visualizations of your packaging design, enabling: Visual Presentation: Effectively showcase the packaging from various angles. Marketing and Sales: Utilize mockups for presentations, online stores, and marketing materials. Contextual Understanding: See how the packaging will look in real-world scenarios. Source Files (if applicable): Adobe Illustrator File (.ai): If requested, the source file for artwork edits. Figma File (.fig) (if applicable): If the packaging includes digital components or if there are digital assets that need to be made. Design Process: Discovery Session (30 minutes): We'll start with a 30-minute call to delve into your brand, product, target market, and the specific goals for your packaging design. Initial Concept Presentation (72 hours): Based on our discussion, I'll develop initial packaging design concepts, including structural and visual ideas, and present them to you within 72 hours for feedback. Refined Packaging Design (1 week): After gathering your feedback, I'll refine the chosen concept, creating a high-fidelity design with detailed mockups, allowing for up to three rounds of revisions. Regular Progress Updates: Throughout the design process, I'll provide consistent updates to keep you informed and involved. Final Deliverables: You'll receive print-ready files, including dielines, artwork files, and 3D mockups, ensuring a smooth transition to production. Why Choose This Service: Professional Insight: Leverage my expertise to navigate the complexities of packaging design, from aesthetics to practical considerations. Creative Collaboration: Work closely with you to ensure the design aligns with your brand vision and market strategy. Let's create packaging that not only protects your product but also propels your brand forward in the marketplace.

Why Logo Design is Crucial for Your Business: First Impression: Your logo is often the first mark people associate with your brand. A bold, memorable design sets the tone and sparks instant recognition. Brand Recognition: A well-crafted logo amplifies your brand’s visibility, making it easier for customers to spot you in a crowded market. Identity & Consistency: A standout logo ties your brand’s story, values, and personality into one cohesive symbol, ensuring consistency across all touchpoints. Versatile Impact: Tailored logos shine across platforms—business cards, websites, packaging—offering flexibility while targeting your audience’s perception. Market Edge: A distinctive logo optimized for clarity and scalability gives your brand a competitive advantage, standing out in both digital and print spaces. What You Get: Customized Logo Design: A unique, eye-catching logo crafted to embody your brand’s essence and goals—designed to leave a lasting mark. Brand-Centric Approach: I’ll focus on your vision, creating a logo that resonates with your audience and reflects your identity. Multi-Format Versatility: Designs built to work flawlessly across mediums—digital, print, or merchandise—with clean lines and adaptable layouts. Purpose-Driven Focus: A logo that’s not just pretty but functional, designed to build trust, recognition, and connection with your audience. Deliverables: Figma File (.fig), SVG (.svg), and PDF (.pdf): Your full logo design delivered in multiple formats, giving you: Figma File (.fig): Full editability—adjust colors, shapes, or layouts easily, plus collaborative feedback in Figma’s shared workspace. SVG File (.svg): Scalable vector graphics perfect for web use, resizing without quality loss. PDF File (.pdf): Print-ready and shareable, ideal for presentations or physical outputs. Bonus: A mini brand guide with color codes and usage tips for consistency. Process: Discovery Call (~30 minutes): We’ll start with a 30-minute call to dive into your brand’s story, values, target audience, and logo aspirations. Initial Design Concepts (~72 hours): After our chat, I’ll sketch and refine 2-3 unique logo concepts, delivering a first draft for your review within 72 hours. High-Fidelity Design (~1 week): With your feedback, I’ll polish the chosen logo, create variations (e.g., monochrome, icon-only), and finalize it within a week, including up to three revision rounds. Regular Progress Updates: I’ll keep you in the loop with timely updates as we shape your brand’s new face. Final Delivery: You’ll get a clean Figma file (.fig), scalable SVG (.svg), and print-ready PDF (.pdf)—all organized and ready to roll out. Why Choose This Service? Expertise: Tap into pro-level logo design skills honed for impact, clarity, and brand storytelling. Efficiency: Get a standout logo fast—saving you time and boosting your brand’s presence. Flexibility: With Figma, SVG, and PDF files, you can tweak or deploy your logo anywhere, anytime. Note: This service focuses on logo design deliverables only—extended branding or implementation isn’t included. You’ll receive files prepped for immediate use.Let’s craft a logo that defines your brand and turns heads wherever it lands. Ready to make your mark?