When it comes to branding, Betsy wields her cursor for pixel perfection. She creates brands with passion, purpose, and a whole lot of creative fire. An award-winning designer, brand-building expert, and all-around problem solver, she tackles every creative challenge with stunning strategy and pixel-perfect precision.

As co-founder of Pursu and owner of Heavens to Betsy, she specializes in logo design, branding, print, packaging, and business strategy, bringing businesses to life with designs that attract the right clients, make competitors jealous, and can't be ignored. She’s got the creativity, the strategy, and the know-how to craft standout brands that leave a lasting impression.

Easy to work with, fun as hell, and always two steps ahead, Betsy ensures every project is both exciting and impactful. Whether refining a startup’s vision or giving an established brand a serious glow-up, she blends big ideas with a trusted process—turning creative sparks into powerhouse brands.

pursu.agency

Richmond, VA

Dribbble Pro

Member since Feb 2015

Web Design

UX Design / Research

Brand / Graphic Design

Co-Founder at Pursu 2023–Present

Co-Owner / Brand Strategist at The Click Collective 2020–2023

Owner / Brand Expert at Heavens to Betsy 2014–Present

Branding Coordinator & Designer at The Joy of Marketing 2009–2014

Communication Design, University of North Texas 2009

Freelance or contract opportunities

Upgrade to Pro and get your new profile along with many other perks. Learn more.

127 followers 134 following 884 tags

Available for new projects

Get in touch Betsy the Magnificent