Brand Identity System
$2,250
|
1 month
More than a logo — a complete identity system designed to position your brand with authority, consistency, and lasting distinction.What do we provide?Multiple Logo Variations: Primary logo, secondary logo, and sub-mark. Each design undergoes multiple iterations from its initial concept to its refined final form.App Icon: A lighter version and a darker version of the app icon.Color Palette: Core brand colors and complementary accent tones.Typography System: Hierarchical font selections for headings, subheadings, and body text.Social Media Assets: Include a Facebook, Twitter, LinkedIn profile picture and cover design, and other relevant elements.Brand Asset Library: Custom-designed icons (Max 10), patterns, and supporting brand elements.Stationary Design Assets: Include a Business Card, Letterhead, Envelope, Invoice Design, Email Signature and other relevant elements.A Comprehensive Brand Identity: A detailed 45-60 page PDF covering logo usage, color specifications, typography rules, brand application, marketing assets, elements and more.Tools:Adobe Illustrator for logo and asset creationAdobe Illustrator or Figma for brand guidelinesProcess & Communication Overview:Logo Concepts: You’ll receive multiple unique logo concepts. Each design undergoes multiple iterations from its initial concept to its refined final form. Among the color treatments you'll find are full color, inverted on dark backgrounds, and a monochromatic version, color schemes, and typography options for review.Getting Started: To ensure we gather all necessary details, I will send a Brand Questionnaire to you. I will collect your input through this questionnaire, as creative processes are shaped by your valuable insights.Payment Terms: We begin the project with a 50% upfront deposit (non-refundable). A further 30% is invoiced upon completion of the core logo concept and start the comprehensive brand identity task. The remaining 40% is due prior to final file delivery.Timeline: We will present the initial design to you within 5 to 7 days of receiving your responses. The project is usually completed within 3-4 weeks, depending on the speed of your feedback.Refinement & Revisions: We provide unlimited revisions on your selected concept until you are completely satisfied with the final product. Collaborative feedback is available to refine and finalize your brand logo.Brand Guidelines & Asset Production: Creation of a comprehensive brand guide along with all supporting visual assets.Deliverables: For the chosen design, you’ll receive a comprehensive branding package. This package includes industry-standard files and formats, such as vector files (.ai, .eps, .svg) and additional preview formats (.pdf, .jpg), as well as high-resolution PNGs. These files guarantee that your logo retains its visual appeal across various platforms.I will keep you updated throughout the process to ensure a smooth and collaborative collaboration that leads to the development of a comprehensive brand identity.Have any questions or need more details? Get in touch. Let's build your brand together.