Biography
UX/UI & Brand Specialist + Founder of swish®
Senior UX/UI & Brand Design Specialist with 14+ years of experience designing high-performing websites and digital products for businesses across a wide range of industries. I specialise in blending user-centred strategy, intuitive interface design, and thoughtful brand direction to create digital experiences that elevate brands, simplify interactions, and deliver measurable business results.
Through my studio swish®, I work closely with businesses & startups to simplify complex user journeys, increase engagement, strengthen brand perception, and improve conversion rates. My process spans discovery workshops, UX strategy, wireframing, prototyping, and interface design—always with a strong focus on clarity, usability, accessibility, and attention to detail.
Chester, United Kingdom
Dribbble Pro
Member since Dec 2013
Languages
Skills
Top Specialties
Web Design
UI / Visual Design
Brand / Graphic Design
Work History
Creative Director at madebyswish Ltd 2019–Present
Seeking
Freelance or contract opportunities
Emma Houghton is a member
Upgrade to Pro and get your new profile along with many other perks. Learn more.