Brand Identity Design System
From $1,200
|
2 weeks
About This Service: A Brand System That Scales From Logo To ProductI designed the Aatmnirbhar Bharat national identity mark, adopted for the Government of India's PM SVANidhi scheme, so I know what it takes to build a mark and system that has to work consistently across dozens of contexts, sizes, and audiences. I bring that same rigour to brand identity projects: a small, consistent visual foundation so everything you design after, website, product UI, deck, pulls from one coherent system instead of starting from scratch each time.What's included:• Primary logo, plus a simplified mark for small sizes and social icons• Colour palette, primary and supporting, with usage notes• Typography system, heading and body, sized and paired• Basic brand assets: favicon, social avatar, and a one-page brand reference sheet• Organised Figma file, ready to reuse across your website or productProcess (1 to 2 weeks):• Brief: brand values, audience, and competitor references• Logo concepts: 2 to 3 directions to choose from• Refinement of the chosen direction• Colour, typography, and final asset deliveryPerfect for: startups and founders launching their first product, national or civic identity projects, and rebrand-ready small businesses.