Product Discovery & Strategy
$1,600
|
1 week
Building the wrong product costs more than money. It costs time, trust, and opportunity. Too many startups rush into development without clarity, only to backtrack when users don't convert, or investors push back.Our product discovery and strategy service helps you avoid costly mistakes by laying a clear, research-backed foundation. You'll gain deep insights into your market, users, and competitors with actionable strategies to guide every decision. Validating an idea, preparing for design, or aligning stakeholders? This process sets you up with clarity, confidence, and a roadmap built for growth.What You Get
Stakeholder insights with goals, constraints, and expectations.
Market & competitor research with a structured overview of trends, benchmarks, competitor analysis + visual references.
User personas & interview summary with defined user types, needs, pains, and insights gathered from real user interviews.
User flows, app flow & user journey map (visual maps of how users interact with the product across key scenarios).
The product roadmap aligned with business and user needs.
Tools
Figma for visualizing flows, wireframes, and collaborative design outputs.
Miro for mapping ideas, journeys, and research insights in an interactive workspace.
Analytics Tools (GA, Hotjar, etc.) for gathering real user data to inform decisions.
Maze / Lookback / Useberry for user testing and validating concepts with real feedback.
Slack/ Google Meet for communication and reports.Process and Communication
Briefing & onboarding. We start with an alignment session to clarify business goals, product vision, and team expectations.
Stakeholder interviews. Our team interviews key stakeholders to gather insights into their goals, challenges, and success metrics to guide product decisions.
Market research. You’ll gain a deep understanding of trends, user behaviors, and the competitive landscape to ground your product strategy in real-world data.
Competitive analysis. You’ll see how competitors position themselves, what works in your space, and where your product can stand out.
Target audience research & user interviews. We’ll uncover user needs, pains, and motivations through direct interviews. It gives actionable and user-centered insights.
Information architecture (user flows, app flow, user journey map). This stage sets clear visual maps showing how users navigate your product, where friction happens, and how to create smoother journeys.
Daily progress reports. Stay informed at every step with short daily updates about what's done, what's coming next, and where your project stands.
Product roadmap. You’ll walk away with a prioritized roadmap aligning user needs and business goals. It gives you a clear, step-by-step plan for product development.
Building without clarity leads to wasted time, missed goals, and costly pivots. Our service grounds every decision in real research, clear insights, and stakeholder alignment. Save you time, money, and headaches down the line. Let's turn uncertainty into a proven, actionable strategy.
