Fractional UX Director and Product Design Consultant with 20+ years of experience. I specialize in SaaS platforms, AI-powered products, and health tech... from enterprise B2B to consumer apps.

I've designed for brands like Abbott, American Express, Facebook, Sony, Zynga, and Best Buy. More recently I've been deep in AI product design and health tech, working with Fountain Life, Lifespan, and building COVID tracking apps featured at the state level and for the FIFA World Cup.

Currently leading product design for multiple AI-powered platforms. I build design systems, define product strategy, and ship production-ready interfaces. Not just pixels... outcomes ;)

Available for fractional engagements, project work, and strategic consulting.

California

Dribbble Pro

Member since Jun 2011

  • English

Web Design

UX Design / Research

UI / Visual Design

Senior Product Designer & UX Consultant at Alessandro Fard LLC 2023–Present

CEO & Founder at Create Ape 2014–2025

Lead UX Designer at Lynda.com 2012–2014

Sr. UX Designer at TRUECar 2009–2012

BA Visual communication, AIU 2005

Freelance or contract opportunities

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Available for new projects

Get in touch Alessandro Fard