Direct Currents Logo
Here's a logo I created for a large Canadian industrial electrical company, Direct Currents
The goal was to create something that had strength but nodded to their company history and age of their business. The simple D logomark took inspiration from logo's of the 50's where simplicity was always key.
Combining a chunky D with a simple electricity bolt represented the nature of their work as well as the company strength and professionalism.
The chunky type further re-iterated these points
brand identity
branding
d logo
electrical
electrical branding
electrical logo
icon
letter mark
lightning logo
logo design
logomark
yellow logo
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Posted on
Feb 21, 2018
More by Colin Willems View profile
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