About this Service
Summary
This premium package offers everything you need to launch a complete, strategic, and visually rich brand. It includes full brand development from scratch, packaging design for products, and essential stationery assets. all built from deep research, visual direction, and brand positioning. Ideal for product-based businesses, DTC brands, and founders who want an end-to-end visual identity system.
What’s Included:
Brand Questionnaire & Strategy Snapshot
2 Creative Direction Moodboards
2 Custom Logo Concepts
Full Logo Suite: Primary, Secondary, Submark, Icon/Favicon
Color Palette System (2 options + HEX/RGB/CMYK codes)
Typography System (2 font pairings + hierarchy)
1 Custom Brand Pattern + 5 Visual Elements
Instagram Post Templates
Stationery Kit
3 Rounds of Revision
Final Brand Guidelines Document (PDF)
Process
1. Discovery & Strategy
We start with a detailed brand questionnaire and research session to define your positioning, customer profile, competitive landscape, and communication style. This sets the tone for your full identity system.
2. Creative Direction
I’ll craft two visual moodboards representing possible brand directions including references for tone, typography, layout, and color. You select the one that aligns best with your business goals.
3. Identity Design
With strategy and direction approved, I’ll begin building your brand: logo concepts, a full logo suite, color palette, typography system, patterns, and supporting graphics that form your core identity.
4. Visual System Extension
We then expand your brand into application designing like social media templates, and stationery like business cards, letterhead, and email signature. You’ll also receive realistic mockups showing the identity in action.
5. Refinement & Delivery
We’ll move through up to three rounds of feedback and revisions. Once finalized, I’ll deliver all web and print-ready assets, plus a detailed brand manual that equips you to scale your brand with confidence and consistency.
