About this Service
CUT THE STATIC TURN UP THE SHOCK
Success is a process.
15+ years. One partner. Zero layers.
I work 1:1 with founders and teams to figure out what makes the brand worth noticing, then turn that thinking into a custom identity built to work in the real world.
I’ve led branding and creative for startups, agencies and established companies nationwide, with logo and identity work recognized by LogoLounge as well as ADDY and TELLY awards.
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HOW WE GET THERE
DISCOVERY
We dig into the business, audience, competition, voice and vision. No guessing and hoping for the best. We find the opportunity first.
IDEATION
This is where the sparks start. I develop two distinct creative directions, thinking beyond the logo into how each idea could become a larger brand system.
EXECUTION
We take the strongest direction and bring it to life through the logo system, typography, color, supporting graphics and real-world applications.
REFINEMENT
We push it, test it and tighten the details until the system feels right and works where it needs to.
DELIVERY
Everything gets organized and packaged for use across print and digital. Guidelines make it easy to keep the brand consistent.
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WHAT YOU GET
Primary logo and supporting lockups
Standalone mark and secondary applications when appropriate
Typography and color system
Mockups of select brand applications
Core brand guidelines
Production-ready vector, print and digital files
5 weeks · $7,000
No surprises.
Just great ideas.