About this Service
A complete brand identity — logo, color, typography, and the guidelines that hold it all together. Built to last.
I'm an independent logo and brand identity designer helping ambitious companies worldwide build sharp, memorable brands. I specialize in minimalist, geometric identities for SaaS, AI, fintech, crypto, and Web3 — brands that need to look credible, scalable, and built to last.
Every identity is built on grids, geometric precision, and the golden ratio — designed to work perfectly at any size, in any context, and for decades to come.
Why work with me
Over 15 years, I've completed 800+ projects, earned 122 logo awards from LogoLounge, and been published in LogoLounge Books 8 through 15. Rated 5.0 on Dribbble with 180 projects delivered. Every project is handled directly by me — no account managers, no junior designers, just focused, senior-level design work from start to finish.
Process
1. You complete a short brand identity questionnaire.
2. I prepare 5 original concepts for you to choose from.
3. We refine the chosen direction across 3 rounds until the full system is perfect.
What's Included:
1. Primary Logo
High-resolution logo files in PNG, JPG, SVG, AI, PDF, and EPS formats. Available in both color and black-and-white versions.
2. Secondary Logo Variations
Simplified logo adaptations for versatile use (e.g., favicon, social media). Horizontal and vertical versions to ensure maximum flexibility.
3. Color Palette
Defined primary and secondary color sets with HEX, RGB, and CMYK codes.
4. Typography
Recommendations for primary and secondary fonts or font files (as applicable). Header and body text.
5. Brand Guidelines
A detailed PDF document covering: Proper logo usage and clear space rules. Color codes in RGB, CMYK, and HEX formats. Typography recommendations.
Looking for just a logo? See my Custom Logo Design package.
Let's build a brand identity that truly represents your business — and stands the test of time.
