About this Service
Brand strategy and complete brand identity for SaaS, startups and tech companies built to lead.
Gravity is Arvonn’s full branding package. It brings together brand strategy, brand messaging, naming and a complete visual identity with motion, as one system built to carry your company through a launch, a raise or a move into enterprise.
Every engagement begins with research. We study your market, competitors and audience, find the gap only you can own, and define the brand positioning and brand platform everything else is built on. Then we give that idea a voice, a name or tagline, and a visual identity system that works across your website, product, pitch deck, social media and launch.
Arvonn is a branding agency specializing in SaaS branding, startup branding, fintech branding, AI branding and B2B brand identity. Every element is approved by our creative director before it reaches you. We work with companies worldwide.
What’s included in this branding package
Brand strategy & positioning: positioning, brand platform and the one idea at the center of your brand
Audience & market research: competitor analysis, market landscape and audience insight, before any design work
Brand story & messaging: what your company says, and how it says it, in every room
Naming or verbal identity: a company or product name, taglines and a defined tone of voice
Complete visual identity: logo design, logo suite, typography, color palette, imagery direction and graphic language
Launch toolkit: launch assets built on the system, agreed in scope, such as website, social media and announcement graphics
Motion identity: logo animation and motion principles for your digital touchpoints
Brand guidelines: a complete brand book covering strategy, voice and visual rules
Unlimited revisions within the 4-week timeline
Full ownership and copyright transfer on final payment
Final files
PDF, PNG, JPG & fully editable vector files: AI, EPS & SVG, plus all editable source files and motion files. Brand guidelines delivered as a PDF brand book.
Our branding process
Understand: research and audit, audience, category landscape and the insight
Define: brand positioning, brand platform, messaging and tone of voice
Create: logo and symbol, typography, color and graphic language
Launch: brand guidelines, motion identity, web and digital, launch assets
Updates at every stage through Dribbble messages.
Timeline
3–4 weeks. The listed price is a starting point. Your final scope, price and dates are confirmed in your proposal before work begins.
Best for
Startups and tech companies defining their position or preparing a launch, a fundraise or a move into enterprise, and established businesses ready for a full rebrand.
Ready to start?
Send a request with a line about your company. We’ll reply with a short brief and your start date.
Be the brand they remember.