Saas Product Design

About this Service

B2B SaaS products lose users when simple tasks require too many clicks and complex screens. As teams add new modules over time, navigation gets crowded and workflows become confusing. The platform may offer great capability, but users struggle to get work done.

UITOP redesigns complex B2B SaaS products from the ground up, from UX research to finished UI. We design complex dashboards, multi-role systems, and data-heavy workflows for products that need to make complex information easier to understand and use.

What you get

  • UX research, user flows, and information architecture

  • Screen designs for all key pages and states

  • Interactive Figma prototypes for demos, testing, and investor pitches

  • Design system with reusable components

  • Responsive design for desktop, tablet, and mobile

  • Developer-ready handoff specs and documentation

Tools

  • Figma for core UI/UX design, interactive prototypes, component systems, and developer specs

  • Claude, Lovable for AI-assisted research, flow mapping, and functional prototyping that feels like the real product

  • Slack, Google Meet, Zoom for communication

If your team already works in a specific tool, we jump right into your workspace

Process and Communication

  1. Discovery. We review your product goals, users, and top competitors to ground every design decision in real data.

  2. Information architecture. We map user flows and structure before design.

  3. Wireframing. Low-fidelity layouts confirm the structure works before visual design starts.

  4. Visual concept. We establish a visual direction that fits your product and audience.

  5. UI design. Full high-fidelity screens for every key state.

  6. Prototyping. An interactive Figma prototype ready for testing, demos, or investor pitches.

  7. Handoff and support. Specs and components ready for developers, plus support during the build.

Why it matters

  • Users get tasks done in fewer clicks, so the product feels simple even as it grows.

  • New features fit into an existing system instead of adding more clutter.

  • You get an interactive prototype ready to demo to investors or test with real users.

A product that does a lot but nobody wants to use isn't a product problem, it's a UX problem. Let's us fix it

Not sure about the scope? Let’s jump on a quick call first to talk through your project, and we’ll give you an exact price.

From $6,400
Concepts and revisions: 3 concepts, 5 revisions
Project Duration: 4 weeks