About this Service
I design complete brand identity systems for SaaS and tech products, from logo concept through to a usable visual identity. You'll get a logo mark with reasoning behind the concept (not just shapes), a defined colour palette and typography system, and core brand collateral so the identity works across your product, marketing, and social channels.
My process starts with understanding your product and audience, then moves through concept exploration, refinement, and final delivery in organised, ready-to-use files (SVG, PNG, PDF). I work in Figma and Adobe Illustrator.
What's included:
Logo design (primary mark + variations)
Colour palette and typography system
Brand guidelines document
Source files in your required formats
Best suited for SaaS founders, startups, and product teams who need a brand identity that's distinct and built to scale with the product.
