Brand Identity Design

About this Service

The goal of this project is to create a distinctive and cohesive brand identity that reflects your values, resonates with your target audience, and positions your business effectively in the market.

Deliverables

  • Logo design (primary logo, secondary variations, icon mark)

  • Color palette (primary and secondary colors with usage guidelines)

  • Typography system (headline and body font pairings)

  • Visual direction (imagery style, graphic elements)

  • Brand voice guidance (tone and communication style)

  • Brand guidelines document (PDF)

Process

  1. Discovery & research (understanding your business, audience, competitors)

  2. Creative direction (moodboards and visual exploration)

  3. Logo design concepts (2–3 initial directions)

  4. Refinement phase (based on your feedback)

  5. Finalization & brand system development

  6. Delivery of all assets and guidelines

TimelineEstimated duration: 1–2 weeks, depending on feedback and revisions.

InvestmentTotal project fee: $600-$800Payment structure:

  • 50% upfront to begin the project

  • 50% upon final delivery

RevisionsThe proposal includes up to 5 revision rounds. Additional revisions can be provided at an agreed hourly rate.

Final FilesYou will receive all final files in industry-standard formats (AI, EPS, PNG, JPG, PDF), ready for both print and digital use.

$600
Quick Hire
This service contains 2 payment milestones
1
Kickoff Payment
Due at checkout
$300
2
Final Delivery
$300
Concepts and revisions: 3 concepts, 5 revisions
Project Duration: 1 week
Marko Vulinović
1 project completed
Sombor, Serbia Responds in about 1 hour 2 Services available