About this Service
An e-commerce store is not a website with a cart bolted on. Every pixel of a good store design is built for one of two jobs: help people decide, or help people check out. When either job fails, your conversion drops and ad spend burns.
ThemeNcode has been in the e-commerce ecosystem for over a decade. We've built WooCommerce integrations, designed Shopify-compatible templates through TNCFlow, and shipped products for merchants across fashion, beauty, home goods, and subscription commerce. We design stores that feel like they were built by someone who understands what moves a buyer, because we've studied it for years.
What You'll Get
Custom e-commerce store UI/UX in Figma
Home, collection, and product page templates (designed for reuse, not one-off per product)
Cart and checkout flow with abandonment-aware patterns
Account, order history, and wishlist screens
Mobile-first responsive design across every template
Conversion patterns baked in — reviews, cross-sell, upsell, sticky buy, trust badges, urgency
Product variant selection UX (color swatches, size pickers, configurable products)
Filter and sort UX for large catalogs
Design system for listings, filters, and variant selection
Dev-ready Figma file with annotations
Loom walkthrough at delivery
Our Process
Discovery — products, audience, competitors, conversion goals
IA and flows — navigation, collection structure, filter logic
Home and product page concepts first, then collections and checkout
Revisions — consolidated feedback on a clickable prototype
Handoff — Figma, design system, walkthrough video
Best For
WooCommerce stores — fashion, beauty, home goods, food and subscription
BigCommerce stores moving upmarket
Custom or headless e-commerce builds (Next.js commerce, Medusa, Swell)
Shopify-adjacent brands that want design-first work before platform choice
Store redesigns where the current store looks dated or converts poorly
New brands designing the store alongside the brand launch
Why ThemeNcode
12+ years in e-commerce, from WooCommerce integrations to Shopify apps
TNCFlow ships templates for e-commerce use cases
Designs for real conversion, not portfolio prettiness
Structured team with UX, UI, and handoff covered
Platform-agnostic — we design for what you need, not what we want to sell you
What We Need From You
Product catalog (CSV or sample list) so we can design with real content
Brand assets — logo, colors, existing photography style
Target platform (WooCommerce, BigCommerce, custom) if decided
Competitor references — brands you admire and brands to stand apart from
Conversion goals — what the store needs to do for you
Book Starter for a focused store design. For full store plus checkout and account flows, go Standard. For enterprise stores with large catalogs and campaign pages, go Premium — or message first.
