About this Service
A streamlined brand foundation for early-stage startups.
This service is designed for founders launching a new product who need a clear, professional identity without the full strategic brand system. In a focused, collaborative process, we create a distinctive logo and essential brand elements that help your product launch with clarity and credibility.
Process Overview
Discovery Meeting → Sketch Exploration → Concept Refinement → Brand Elements → Finalization → Delivery
The 5-Step Process (2 Weeks)
Discovery & DirectionShort alignment call to understand your product, audience, and positioning.
Sketch ExplorationInitial hand-sketched logo ideas exploring multiple visual directions.
Concept Development2 refined logo concepts based on the strongest sketch directions.
Brand ElementsDevelopment of color palette, typography, and basic logo usage rules.
FinalizationSelection and refinement of the final logo with supporting assets.
What’s Included
Custom logo design
2 initial concepts
1 finalized logo direction
Primary color palette
Typography pairing
Logo usage guidelines
Logo variations (color / monochrome)
Up to 3 mockups (Social media post, Banner ad, Stationery application)
All master files delivered (web & print ready)
Ideal For
Early-stage SaaS, AI, fintech, and digital startups launching their first brand identity and looking for a professional foundation without a full brand system.
Launching something new?
Let’s build a brand foundation you can grow with.
