About this Service
A streamlined Shopify service where we help you select a high-performing theme and fully customize it inside the Shopify editor.
This service is built for brands that want a polished, conversion-focused Shopify storefront on a new theme, along with a refined visual system to elevate their brand presentation.
We refresh your color system, typography, and UI styling while keeping your existing logo intact.
Beauty & Personal Care
When we work with Beauty and Personal Care brands, we focus on balancing editorial presentation with intuitive product discovery, aiming to create an experience that feels elevated yet effortless. We look closely at how imagery, typography, and spacing support a premium aesthetic while ensuring product routines and variants feel easy to understand. Clients can expect a storefront that feels aspirational but structured — supporting both brand atmosphere and confident purchasing. We tailor the branding and emotional experience to reflect your unique positioning within the beauty market, ensuring your brand feels ownable and memorable.
What You’ll Receive
Strategic theme selection (client purchases license)
Full site build inside Shopify theme editor
Customized homepage, collection, and product template
3 additional custom pages of your choice (e.g., About, FAQ, Contact, Wholesale, etc.)
Mobile-optimized layouts
Structured navigation and footer
Cart configuration (within Shopify limitations)
Essential app installation and configuration
Brand refresh including updated color palette, refined typography system, and UI styling direction
Mini Style Guide PDF (colors, typography, UI usage examples)
Final QA + launch support
Recorded walkthrough at handoff
Our design team specializes in brand-led, conversion rate optimization-informed execution. Every layout decision is guided by both visual cohesion and conversion strategy — balancing strong brand presence with clear user pathways and optimized hierarchy.
Revision Structure
Includes 1 structured revision round. All feedback must be consolidated and submitted at once.
Additional revisions billed separately.
Branding Scope
Includes a visual refresh only.
No new logo design.
No naming or repositioning work.
If you require a full brand overhaul, please see our Brand Identity System service.
Tools We May Use
Shopify Theme Editor & Admin
Figma (light layout planning)
Klaviyo integration (if applicable)
Review platforms (Judge.me, etc.)
Analytics & pixel setup (if needed)
All work remains within theme-native capabilities.
Optional Add-ons
Custom Liquid development
Custom-coded sections
Advanced backend builds
New logo design
Brand naming or repositioning
Ongoing CRO testing
Ideal for brands that want strategic structure, elevated design, and measurable clarity, without overengineering the build.
