About this Service
The brief is never the whole problem. This service exists for the conversation that happens before the design does - when a founder knows what needs to happen but not yet what needs to be built. A single clarity session has changed the scope, the stack, and the outcome of every engagement it's preceded. That's not a coincidence.
What's included:
Product strategy session - goals, constraints, what success looks like in six months
Audit of existing product or design if applicable
Competitive landscape analysis from a design and UX perspective
Prioritised recommendation on what to build, in what order, and why
Design direction and visual positioning brief
Optional: ongoing advisory retainer
Process:
Discovery - an honest conversation about the problem, what's already been tried, and what the numbers need to do
Audit - if there's existing product, it gets read before any recommendation is made
Analysis - the competitive landscape mapped against the client's actual positioning
Recommendation - a clear, prioritised direction with reasoning; not a list of options
Handoff - a brief the team can act on immediately
