About this Service
A full-scale brand build that combines strategic foundations with a comprehensive visual system and an advanced brand manual. Designed for companies that need clarity, direction, and a cohesive identity capable of supporting growth, differentiation, and cross-team alignment.
IDEAL FOR:
Brands that need clarity around their identity and a strategic foundation that informs all visual decisions;
Companies with fragmented brand expression looking to realign around a clearer narrative and visual direction;
Сompanies with a business strategy in place, that need a structured brand approach to guide decisions and eliminate the guesswork.
PROJECT INCLUDES:
Strategy workshops and collaborative sessions
Brand positioning and narrative development
Definition of the brand idea and personality
Moodboards to establish the visual direction
Concept development and refinement
A comprehensive brand guideline capturing strategy elements (Messaging, Positioning, Personality), multi-layered visual system, and real-use examples.
HELPFUL NOTES:
The time reference for this package is 240 hours;
Collaterals, templates, and a website are discussed separately and are not included in this package’s scope.