About this Service
Basic Brand Identity Package —
This service provides a simple yet professional visual identity for brands. It is perfect for startups or projects that require a core branding suite without extensive applications.
Included in the Package
Primary logo design (3 initial concepts with 2 revisions).
A secondary logo or icon mark (if applicable).
Basic color palette selection.
Typography (font) recommendations.
Basic look and feel applications.
A Basic Style Guide (approximately 5-10 pages) that outlines how to use the logo, colors, and fonts to maintain brand consistency.
Deliverables
Final logo files in multiple formats (vector, SVG, high-resolution .PNG).
Color codes (HEX/RGB/CMYK).
Font guidelines.
Basic brand guideline PDF.
Exclusions
Extensive brand strategy or naming (the client is expected to provide the brand name and positioning).
Complex collateral design (this package does not include a complete stationery set or marketing materials, except for a simple business card layout if needed).
No long-form brand book; the focus is solely on the essential visual identity elements.
Timeline
The project typically takes 6-8 weeks from kickoff to final delivery, including time for client feedback.
