About this Service
Your product's visual identity can make or break that critical first interaction. A confused interface drives users away. Inconsistent design undermines credibility. A bland UI gets lost in the noise.
I design focused UI concepts that establish a strong visual foundation for your product. Perfect for validating ideas, securing buy-in, or setting a creative direction before full-scale development.
What You Get
Concept screens – 1-2 strategically designed screens that demonstrate your product's visual language and user experience approach.
Visual exploration – Style references, colour systems, and typographic choices that shape your product's personality.
Component foundation – Core UI elements and design variables in Figma, ready to scale into a full design system.
Tools
Figma for design and collaboration
Slack/Email/Google Meet for communication and updates
Process
Visual exploration – I'll develop a design direction using reference materials, colour exploration, and typography that reflects your product's goals and audience.
Design options – You'll review 1-2 distinct visual approaches, each presenting different structural and aesthetic possibilities for your product.
Iteration – I'll refine your selected direction with your input, developing it into a cohesive, polished concept complete with structured components and specifications.
Asset delivery – Final concept delivered as an organised Figma file with reusable components, styles, and documentation for seamless continuation.
Why This Matters
An unclear or unprofessional interface creates doubt before users even engage with your features. A solid UI concept builds immediate confidence and creates a visual blueprint for sustainable growth.
Perfect for:
Investor pitches – Show a polished, professional vision that demonstrates execution capability.
Client presentations – Present ideas with visual clarity that gets stakeholder buy-in faster.
MVP validation – Test your concept with users before committing to full development.
Team alignment – Give designers and developers a clear visual direction to work from.
Let's establish a visual foundation that elevates your product from the start.
