Product & Brand Designer
About Us
We're bringing the $9.7 trillion B2B commerce market out of the dark ages. Every day, millions of companies transact billions of dollars through spreadsheets, PDFs, emails, and messaging apps. We're building a platform that lets businesses share their products, inventory, and pricing with their customers—who can then reshare with their own customers, creating a network of seamless commerce.
You'll work directly with our CEO, Derek Wall, a five-time successful serial founder with 30 years of B2B commerce experience, who can teach you the domain in depth. You'll help design core product experiences, while also creating our brand's visual identity from scratch. Thousands of businesses will use your work after we launch.
The team: Derek co-founded StockApp with Charles Feng, a 3x founding team leader and Stanford PhD dropout. We closed an oversubscribed $10M round co-led by Moonshots Capital and Okapi. We've already secured commitments from 10+ distribution partners, connecting us to tens of thousands of merchants.
Most early-stage design roles mean one person stretched too thin. We have 3 product designers and real funding, so you can focus on doing excellent work.
The Role
This is fundamentally a design partnership with Derek. You'll work directly with him daily, refining and elevating his AI-generated concepts while shaping both product and brand decisions.
You'll spend roughly 60% of your time on product design (core flows and significant features) and 40% on brand and marketing. This split will shift based on business needs—startups require flexibility.
Right now: Intense pre-launch phase. 100+ screens to design, creating our brand visual identity from scratch, building the marketing site, and designing the most significant parts of our product.
What You'll Do
Partner with Derek on design decisions
Derek creates AI-generated concepts, and you refine and elevate them. You'll shape UX design decisions while he provides domain expertise, strategic direction, and specific ideas.
Product design (60%)
Design core product experiences, UX flows, and interfaces. Collaborate with our existing product design team and engineering team.
Brand and marketing (40%)
You own all of this with our CEO and COO. Create our visual identity from scratch, guided by our personality: Empowering, Simple, Trustworthy, Innovative, Exciting, and Connected. Design and build our marketing website in Webflow or Framer. Create sales and marketing materials—including decks, email templates, social graphics, partner materials, product videos, and one-pagers.
AI-first workflow
We've thrown out traditional design processes. Your workflow: generate UI components in v0.dev or Relume, create brand assets in Midjourney, use Figma AI for design system variants, and leverage ChatGPT/Claude for UX decisions. Move from concept to high-fidelity in 1-2 days, not weeks.
Help set design culture
Establish what speed, quality, and AI-first design look like here.
Who You Are
5+ years in product design and brand design with at least one 0-to-1 product experience. You've built products from the ground up. You're strategic and execute design work.
Your portfolio needs to show:
How you use AI tools - include examples if you have them, or be ready to discuss your workflow in interviews
Product design: UX flows, interfaces, complete experiences
Live websites you built in Webflow or Framer
Marketing materials with clean aesthetics
Projects completed in days, not weeks
B2B SaaS experience is a significant plus, especially for product-led growth companies
Skills:
AI-native designer who lives in AI tools, including Midjourney, v0.dev, Figma AI, and ChatGPT/Claude for design work
Elite at Webflow/Framer, Figma, and Adobe Suite
You thrive on tight timelines, rapid iteration, and shifting priorities
You care about UX functionality and create aesthetically excellent work
