Cosmetics company
Lugnotty, an Italian cosmetics company.
For branding we've decided to take inspiration from the world of art, and in particular of sculpture, where statues have always represented the ideals of beauty and perfection.
The logo aims to be the abstraction of a Roman column, and expresses elegance and harmony. For the main version a complete wordmark was created, taking inspiration from the classic serif fonts. Later other versions were created to allow the brand to be recognized in different contexts.
brand identity
brand identity design
branding
branding design
column
cosmetic logo
cosmetics
design
font design
icon
legature
letters
logo
logo design
logofolio
minimal logo
portfolio
symbol
tt
typography
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Posted on
Feb 6, 2020
More by Mateusz P. Szwedo View profile
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