GitHub Mona "Blanktocat"

Our challenge was “How can you give a voice to members of this community through the lens of GitHub?”
Our idea “Mona is your alter-ego”
Our solution ahead of and at Universe, was to give members of the GitHub community a custom way to represent themselves on and off GitHub through the image of Mona, GitHub's curious, inventive and fun-loving mascot. We did so through http://www.myoctocat.com and customizable figurines available to all attendees.
Octocat Figurine
We modeled and designed this packaging for a customizable blank vinyl figurine entitled "Blanktocat." The perfect adornment for that empty spot on a developer’s desk.

Role: Creative Director and Strategist
Artists and 3-D modeler(s): Tony Jaramillo (Lead), Cameron Foxly, João Ribeiro