Pizza Hut

In America and Europe, Pizza Hut users are accustomed to immediately enter an index to determine the delivery address, and then proceed to the choice of pizza. They add toppings, choose a favorite crust and double the cheese before placing an order. They don’t need big pizza photos, they know what different pizzas look like. Russian users are used to choosing pizza from ready-made options, looking at the photos. We took into account these behavioral features in the new interface.

See more of our work → www.behance.net/nimax