The creation of an account executives

This is a really funny project! I designed this for an recruitment of Account Executives from an advertising company I worked for. My duty was making the content visual. Language on the poster is Vietnamese. Because “account” sounds like “ặc-cao" in Vietnamese, and “cao" means “high". So our copywriter played words based on that transliteration to mention about high income which an account executive can get if he apply to there. To make this idea visual, I took the naked man from Michelangelo’s “The creation of Adam" to symbolize an ideal account executive. Because I thought a combination of classic and modern would make the poster more interesting: the rebellion of the design would make beholders laugh. Adam-the executive would look relaxed in office as in his house, with much money flying around for him to catch -his office life was so easy. I created many versions of Account-Executive-Adam’s clothes, from full naked to full dressed.