The Future of AR in Cars - Directions & Road Awareness

With a built-in Heads Up Display (HUD) in the windshield, navigation is easier and understands the conditions on the road ahead making it easier than relying on audio cues or taking your eyes off the road.

Experience the future of AR in cars in our case study.

Ideation: Lukas Horak and Roman Kalina
Creative Direction: Lukas Horak and Scott Carter
Art Direction: Scott Carter
Visual Design: Adrian Reznicek
Motion Design: Lukas Stranak