TheHub - Style Exploration 09

Hi there folks,

The first step to any design process (after research and required ux) is to try and define the style and visual language that will guide the overall look and feel of the website.

This year we partnered with TheHub to redesign and overhaul of The Hub’s brand, design language, website and web app — digitalizing and unifying their product suite into a more immersive and dynamic experience.

The client
The Hub is connecting the dots between startups and growth. Created and led by Rainmaking from Copenhagen. The Hub is a free-of-charge community platform tailored to the needs of growth startups. Hub connects startups to talent, investors and best practice tools and templates.

How did we help?
We helped them reinvigorate their visual language and branding with a new logo mark, color scheme, typography treatment, website, and web app. All of that condensed into a simple design system that will service their marketing efforts for some time to come.

In addition to that our front end development team aligned with Hub's dev team to code all of the website and web app pages within a fully responsive environment.

Services provided:
• Branding (by Rokas and Julius)
• Art-Direction (by Rokas, Julius and Filip)
• UX/UI Design (by Filip Justic)
• Web Design (by Filip Justic)
• Front-end Development (by Marino Samanic)

Best,
Filip