Diplo Cafe-Bar | Logotype

The new logotype’s design is mainly based on typography, encasing a threefold concept behind the II symbol. Since “Diplo” in Greek means “double”, II is called to work as both the Greek letter “π”, in order to replace its phonetic counterpart “p”. At the same time, it also stands for the latin number “II”, visually rendering the “double” concept.

Enjoy full rebranding presentation on Behance

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