WotoMoto Branding

A brand identity for a new bike concept store by Debono Group. The brand needed to communicate the feeling of Wise & Free, which is their promise to their customers. They offer support, advice and service to the rider community. We came up with the name WOTOMOTO, as a playful take on the expression “ What a bike!”. This name embodies the fun of the brand.

Check it out here: https://www.behance.net/gallery/51899119/WOTO-MOTO