Personal Logo Concept – Design Process

I came about this idea for a personal logo by forcing a geometric representation of my initials inside a triangular shape. Perspective is used to give the letters a “towering” look, and the shapes are “windowed” inside what I came to learn is called a “Reuleaux triangle.”

This GIF displays the different design stages: laying down a grid system, shape-building, adding chunkiness and roughening the edges, using texture to add grit, and settling down on a color palette.

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