Atlantic Visual Identity
Atlantic is a neighborhood eatery in Savannah, Georgia focused on providing an authentic, high-quality culinary experience in a warm and inviting atmosphere. The restaurant was concepted by a skilled and driven team with sommelier, restaurant management, interior design, and event coordinating experience around a grand vision of the art of dining and the optimized dining experience.
Quiet confidence, as opposed to industry trendiness, was the way to go. Emphasis was placed on the logotype system to convey refinement with approachability, informed photography to entice the senses, and communications pieces to elevate core values and service mentorship.
Check out the case study here:
https://focuslabllc.com/case-studies/atlantic
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