Tropical Scoops Stationery Application

For this project, I developed the logo design, visual identity and branding to demonstrate a colorful and fresh style for an ice cream parlor. For the branding, I focused on a light color pallet. With that in mind, I introduced several motifs of tropical rain forest and some simple illustrations of ice cream and sprinkles. Together, the design creates a colorful, cohesive and fun design for an ice cream shop.