Fulfill: Heart Bird
Final logo concept...couldn't escape the bird logos I guess. In my defense I only had a little while to sketch out ideas and a lot of the best ones had the dove in them as a quick reference to a religious background without being too overbearing.
Second option for the startup with a different name being applied to it as well. Both having their pros and cons, the metaphor isn't as strong on this one but it could still exist as a nice mark with a good principle behind the mark. More focused on the bird itself as a symbol with the "money bill" as a wingspan.
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More process and work on Instagram. I post just about every day.