DESIGN AND DEGREE SHOW '18

DESIGN + DEGREE SHOW

DDS , Design Degree Show, is the annual design showcase by the graduating students of IDC IIT Bombay. DDS is a two day event.
Generally logos are designed to be simple with great ease of recall. Given that this is a two day event whose logo changes every year, the logo itself would not need to be recalled by customers as we were not building a brand but creating a unique identity for an event. This gave me the freedom to explore our theme of "india design carnival" to the fullest extent and create a vibrant logo that is reminiscent of the curves and connectedness of Indian scripts