Lotus Logo | Thought Process & Exploration

An unused lotus logo that was created for a soy candle, wax, soap, and fragrance business. I removed the wordmark to keep the business confidential.

The client started this business after she stopped smoking cigarettes, started mindfulness meditation and began taking control of her life. The day after she quit, she claimed her nose awoke with her.

I chose a lotus flower as the focal point to signify rebirth, purity, spiritual awakening and faithfulness. I felt like this meshed very well with her slogan, "Clear The Air - Clear Your Mind."

I chose gold because it is associated with illumination, love, compassion, courage, passion, magic, and wisdom.

Please let me know what you think of this one!