Protective Charm
Illustration style exploration for Grab app
Our transportation booking app was designed to full-fills needs of user in Southeast Asia, I had decided to use 'Hyperlocal' as the key principle.
In the place where I grown up, I have been seeing a lot of driver hang different kind of protective charm (based on their belief) on their vehicle's back mirror, because they believe that the charm will protect them while driving and gives them a piece of mind.
So if we were going communicate to our user about safety, I think this might be the right element to use in illustration.
More by Tey Chin Guan View profile
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