Witching Hour Order logo

This project required branding, including a new logo, website design and a series of T-shirt designs, to refresh the old Purple Sneakers to better reflect the night-life aspect of the club night brand.

The Witching Hour refers to a time of night when creatures like Demons, witches and ghosts are thought to come out of hiding and have the world to themselves. It’s a fantasy time and with this rebrand the objective is to get people’s imaginations running wild.