Brand Colors!

Hey guys! What’s up?!

Here’s a look into the color palette of a recent brand identity! Really loved bringing some greens into this brand.

This showcases the primary and neutral colors for the brand.

A good rule for choosing neutrals for your brand: Select the dark color that you typically use for typography for the brand and break down the transparency by 8s. Once you get below 8% you can started 1/2 it (8, 4, 2 for example) For this brand we wanted to use the teal for the neutral to give it more of a vibrant look.

Smash that like button if you're feeling this color palette!